{"id":1485009,"date":"2021-12-28T16:25:22","date_gmt":"2021-12-28T16:25:22","guid":{"rendered":"https:\/\/www.consultwebs.com\/?p=1485009"},"modified":"2026-06-17T12:17:33","modified_gmt":"2026-06-17T12:17:33","slug":"2022-trends-predictions","status":"publish","type":"post","link":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/","title":{"rendered":"Legal Marketing Trends and Predictions 2022\u00a0"},"content":{"rendered":"<p>Digital marketing is dynamic, it\u2019s ever-changing and continues to evolve with each passing year. Even during the last couple of years, where continued uncertainty in the business sector was rampant due to the pandemic, the only constant that was discernible, was change itself. In 2022, you can expect to see this trend continue its course. Your firm must prepare and be ready for the changes that the new year will bring, and that includes optimizing your marketing strategies as well.<\/p>\n<p>Emerging digital marketing trends will impact the way your firm communicates and most importantly, the way in which your firm\u2019s business runs. Many firms will continue to increase their technology budget and in order to stay ahead of the game, your investment will need to continue matching up with the competition\u2019s. According to the <a href=\"https:\/\/www.americanbar.org\/news\/abanews\/aba-news-archives\/2021\/11\/aba-to-release-techreport-2021-survey-on-legal-tech-trends\/\" target=\"_blank\" rel=\"noopener\">ABA<\/a>, today 65% of firms are planning to budget for further use of technology compared to 62% in 2020, 60% in 2019, and 57% in 2018.<\/p>\n<p>Let\u2019s take a look at the top <a class=\"wpil_keyword_link\" href=\"https:\/\/www.consultwebs.com\/cw-for-good\/\" title=\"Consultwebs for Good\" data-wpil-keyword-link=\"linked\" data-wpil-monitor-id=\"2755\">legal marketing trends<\/a> your firm needs to be aware of and look out for in 2022, shall we?<\/p>\n<p>Before we dive in, here\u2019s a sneak peek of what\u2019s to come: Businesses that are embracing technology like AI are statistically doing better in areas such as increasing productivity and providing the best customer experiences. Has your firm started embracing AI yet?<\/p>\n<p><strong>Find Out More Ways to Grow Your Firm. Download our trends and predictions for next year, 2022.\u00a0<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digital marketing is dynamic, it\u2019s ever-changing and continues to evolve with each passing year. Even during the last couple of years, where continued uncertainty in the business sector was rampant due to the pandemic, the only constant that was discernible, was change itself. In 2022, you can expect to see this trend continue its course. [&hellip;]<\/p>\n","protected":false},"author":15,"featured_media":1485013,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[366],"tags":[],"class_list":["post-1485009","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital-marketing"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>2022 Legal Marketing Trends &amp; Predictions - Consultwebs<\/title>\n<meta name=\"description\" content=\"Stay updated on the latest legal marketing trends and predictions for 2022. Stay ahead of the competition and drive growth!\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"2022 Legal Marketing Trends &amp; Predictions - Consultwebs\" \/>\n<meta property=\"og:description\" content=\"Stay updated on the latest legal marketing trends and predictions for 2022. Stay ahead of the competition and drive growth!\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/\" \/>\n<meta property=\"og:site_name\" content=\"Consultwebs\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/consultwebs\/\" \/>\n<meta property=\"article:published_time\" content=\"2021-12-28T16:25:22+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-17T12:17:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png\" \/>\n\t<meta property=\"og:image:width\" content=\"800\" \/>\n\t<meta property=\"og:image:height\" content=\"418\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Grant Brott\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Grant Brott\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"2022 Legal Marketing Trends & Predictions - Consultwebs","description":"Stay updated on the latest legal marketing trends and predictions for 2022. Stay ahead of the competition and drive growth!","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/","og_locale":"en_US","og_type":"article","og_title":"2022 Legal Marketing Trends & Predictions - Consultwebs","og_description":"Stay updated on the latest legal marketing trends and predictions for 2022. Stay ahead of the competition and drive growth!","og_url":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/","og_site_name":"Consultwebs","article_publisher":"https:\/\/www.facebook.com\/consultwebs\/","article_published_time":"2021-12-28T16:25:22+00:00","article_modified_time":"2026-06-17T12:17:33+00:00","og_image":[{"width":800,"height":418,"url":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png","type":"image\/png"}],"author":"Grant Brott","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Grant Brott","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#article","isPartOf":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/"},"author":{"name":"Grant Brott","@id":"https:\/\/www.consultwebs.com\/#\/schema\/person\/4d16c94a9fec15029ab037cc4ee53add"},"headline":"Legal Marketing Trends and Predictions 2022\u00a0","datePublished":"2021-12-28T16:25:22+00:00","dateModified":"2026-06-17T12:17:33+00:00","mainEntityOfPage":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/"},"wordCount":245,"publisher":{"@id":"https:\/\/www.consultwebs.com\/#organization"},"image":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#primaryimage"},"thumbnailUrl":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png","articleSection":["Digital Marketing"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/","url":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/","name":"2022 Legal Marketing Trends & Predictions - Consultwebs","isPartOf":{"@id":"https:\/\/www.consultwebs.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#primaryimage"},"image":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#primaryimage"},"thumbnailUrl":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png","datePublished":"2021-12-28T16:25:22+00:00","dateModified":"2026-06-17T12:17:33+00:00","description":"Stay updated on the latest legal marketing trends and predictions for 2022. Stay ahead of the competition and drive growth!","breadcrumb":{"@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#primaryimage","url":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png","contentUrl":"https:\/\/www.consultwebs.com\/wp-content\/uploads\/2021\/12\/2022-legal-trends-predictions.png","width":800,"height":418,"caption":"Explore 2022s key legal marketing trends and predictions in this Consultwebs infographic."},{"@type":"BreadcrumbList","@id":"https:\/\/www.consultwebs.com\/blog\/2022-trends-predictions\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.consultwebs.com\/"},{"@type":"ListItem","position":2,"name":"Legal Marketing Trends and Predictions 2022\u00a0"}]},{"@type":"WebSite","@id":"https:\/\/www.consultwebs.com\/#website","url":"https:\/\/www.consultwebs.com\/","name":"Consultwebs","description":"","publisher":{"@id":"https:\/\/www.consultwebs.com\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.consultwebs.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.consultwebs.com\/#\/schema\/person\/4d16c94a9fec15029ab037cc4ee53add","name":"Grant Brott","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/d80de26a133c1fd445c101cf54398b32c5e679688cdf45aa3cbeb5a8f9f58b87?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/d80de26a133c1fd445c101cf54398b32c5e679688cdf45aa3cbeb5a8f9f58b87?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/d80de26a133c1fd445c101cf54398b32c5e679688cdf45aa3cbeb5a8f9f58b87?s=96&d=mm&r=g","caption":"Grant Brott"},"url":"https:\/\/www.consultwebs.com\/blog\/author\/gbrott\/"}]}},"_links":{"self":[{"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/posts\/1485009","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/comments?post=1485009"}],"version-history":[{"count":3,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/posts\/1485009\/revisions"}],"predecessor-version":[{"id":2135399,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/posts\/1485009\/revisions\/2135399"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/media\/1485013"}],"wp:attachment":[{"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/media?parent=1485009"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/categories?post=1485009"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.consultwebs.com\/wp-json\/wp\/v2\/tags?post=1485009"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}